The Way Inc.’s Commitment to Data Privacy Protection

Protecting the security and privacy of your personally identifiable information (“Personal Data”) is important to The Way Inc. Company and its subsidiaries and affiliated companies (“The Way Inc.”, “we” or “our”); therefore, we conduct our business in compliance with applicable laws on data privacy protection and data security. The policy set forth below outlines the Personal Data The Way Inc. may collect, how The Way Inc. uses and safeguards that data, and with whom we may share it. Since The Way Inc.’s information technology systems and related services (including email service) are centered in the United States, by disclosing Personal Data to us, you are agreeing that The Way Inc. may store and process your Personal Data in the United States.

The Way Inc. encourages our customers, suppliers, commercial visitors, business associates, employees, investors and other interested parties to read this Privacy Policy. By using this site or submitting Personal Data to us by any other means, you acknowledge that you understand and agree to be bound by this Privacy Policy, and agree that The Way Inc. may collect, process, transfer, use and disclose your Personal Data as described in this Privacy Policy.

Personal Data

The Way Inc. is committed to maintaining all reasonable precautions to assure the privacy and security of Personal Data gathered by The Way Inc. During your use of this Website or through other communications with The Way Inc., Personal Data may be collected and processed by The Way Inc. In general, The Way Inc. collects personal contact information (such as name, company, address, telephone number and e-mail address), which you knowingly provide (e.g. by registration, survey, answering questions, etc.), for use in our commercial relationship. At times we may collect additional Personal Data that you voluntarily provide including job title, additional contact information, date of birth, hobbies, areas of interest, and professional affiliations.

Use of Personal Data

This site is intended to be used by The Way Inc. customers, commercial visitors, business associates, investors, employees and other interested parties for business purposes. Personal Data collected by The Way Inc. is used in support of our commercial relationship with you, including the processing of customer orders, managing accounts, learning about customers’ needs, responding to inquiries, and providing access to information. Also, to support our relationship with you:

  • We may share Personal Data with our worldwide affiliates to better understand your business needs and how we can improve our products and services;
  • We may use third party service providers to assist us in collecting, assembling or processing Personal Data in connection with services related to our business relationship;
  • We (or a third party on our behalf) may use Personal Data to contact you about a The Way Inc. offer in support of your business needs or to conduct online surveys to understand better our customers’ needs; and
  • We may use Personal Data for marketing and promotional activities.

If you choose not to have your Personal Data used to support our customer relationship (especially direct marketing or market research), we will respect your choice.
We do not sell your Personal Data to third parties, nor share it with third parties except as set forth in this Privacy Policy.

Third Party Service Providers

The Way Inc. is the commercial operator of this Website and uses service providers to assist in hosting, and providing software and content for our sites, and providing other services. The Way Inc. may disclose Personal Data supplied by you to these third parties who provide such services under contract to protect your Personal Data. In addition The Way Inc. may disclose Personal Data if such disclosure:

  • is a use of the Personal Data for an additional purpose that is directly related to the original purpose for which the Personal Data was collected;
  • is necessary to prepare, negotiate and perform a contract with you;
  • is required by law or the competent governmental or judicial authorities;
  • is necessary to establish or preserve a legal claim or defense;
  • is part of a corporate restructuring, sale of assets, merger or divestiture; or,
  • is necessary to prevent fraud or other illegal activities, such as willful attacks on The Way Inc. information technology systems.

Non-Personal Data Collected Automatically

When you access this Website, we may automatically (i.e., not by registration) collect non-personal data (e.g. type of Internet browser and operating system used, domain name of the website from which you came, number of visits, average time spent on the site, pages viewed). We may use this data and share it with our worldwide affiliates to monitor the attractiveness of our websites and improve their performance or content.


Other Data

In addition, certain online technical applications require the entry of business and technical data. By providing the requested information, you are consenting to the processing and storage of such information by The Way Inc. Unless advised that you want this information removed from The Way Inc.’s server, the information may be retained by The Way Inc. and used for future commercial communications. The Way Inc. will take all reasonable precautions to assure that no such information will be provided or divulged to other third party personnel, except, if applicable, those third party personnel performing site hosting, maintenance and related site service activities.


Cookies: Information Stored Automatically on Your Computer

When you view this Website, we may store some data on your computer in the form of a “cookie” to automatically recognize your PC next time you visit. Cookies can help us in many ways, for example, by allowing us to tailor a Website to better match your interests or to store your password to save you having to re-enter it each time. If you do not wish to receive cookies, please configure your Internet browser to erase all cookies from your computer’s hard drive, block all cookies or to receive a warning before a cookie is stored.



The Way Inc. will not knowingly collect Personal Data from children. This Website is not intended for individuals under 18 years of age


Security and Data Integrity

The Way Inc. will take reasonable precautions to keep Personal Data in its possession secure against loss, misuse, unauthorized access, disclosure, alteration and destruction. The Way Inc. periodically reviews its security measures in an effort to ensure the privacy of Personal Data.

The Way Inc. will use Personal Data only in ways that are compatible with the purposes for which it was collected or subsequently authorized by the individual. While The Way Inc. will take reasonable steps to ensure that Personal Data is relevant to its intended use, accurate, complete, and current, The Way Inc. is also relying upon each individual to assist by providing accurate updates of his or her Personal Data.


Links to Other Websites

This Website may contain “links” to websites owned and operated by third parties. By accessing these links, which are provided for your convenience, you will leave our site and will be subject to the privacy practices of the other website. This The Way Inc. Privacy Policy does not apply to any personal information you provide to unrelated third parties.


Data Retention

In general The Way Inc. will retain Personal Data for as long as required by applicable law, or as long as necessary for the purposes for which it was collected. For example data will be retained during the time period that you are authorized to use this Website, including any The Way Inc. tools accessible through this site. Upon termination of such authorization, your Personal Data related to use of this Website will be removed.


Data Access and Correction

Upon request, The Way Inc. will grant individuals reasonable access to Personal Data that it holds about them. In addition, The Way Inc. will take reasonable steps to permit individuals to correct, amend, or delete information that is demonstrated to be inaccurate or incomplete.


U.S. – EU and U.S – Switzerland Safe Harbor Participation

Personal Data collected in the European Union (“EU”) is subject to the European Data Protection Directive (96/46/EC) and similarly Switzerland has adopted a data protection law (together the “Data Privacy Laws”). The U.S. Department of Commerce has agreed separately with the European Commission and the Federal Data Protection and Information Commissioner of Switzerland upon similar sets of data protection principles (“Safe Harbor Privacy Principles”) and frequently asked questions (the “U.S.-EU Safe Harbor Framework” and the “U.S.-Swiss Safe Harbor Framework”) to enable U.S. companies to satisfy the requirement under the Data Privacy Laws that adequate protection be given to personal information transferred from the EU or Switzerland to the United States. Consistent with its commitment to protect personal privacy, The Way Inc. adheres to the respective Safe Harbor Privacy Principles with respect to all Personal Data received from employees, customers, vendors, commercial visitors, and other business parties by The Way Inc. in the United States from the European Economic Area and from Switzerland, in any format including electronic, paper or verbal. Within the scope of the preceding, The Way Inc. intends to cover email communications, and the offline collection of customer data such as details relating to sales calls, sales notes, and service reports. In addition Personal Data is handled in accordance with the descriptions of the handling of Personal Data in this Privacy Policy.

More information about Safe Harbor program can be found at the U.S. Department website Individuals in the EU and Switzerland may contact the The Way Inc. Safe Harbor Privacy Contact identified below to review the Personal Data that The Way Inc. holds about them. If an individual in the EU or Switzerland cannot resolve an issue concerning his/her Personal Data, such individual can contact the local data protection authority for assistance.

If you have any questions about our Safe Harbor participation, please contact:

Legal Department – Privacy Desk
The Way Inc.
204 Street A
Picayune, MS 39466

Phone (601) 798-5757
Fax (601) 798-5161

Email: [email protected]

SMS disclosures

By clicking “Subscribe” I agree to receive recurring information SMS, MMS or Email messages from The Way, Incorporated. My click is my electronic signature, and I authorize you to send me text messages on my mobile phone or landline. I understand that consenting to receive SMS messages is not a condition of purchase or service. There is a standard rate subscription service available on most carriers. Msg and Data Rates May Apply. Service will continue until customer cancels. Messaging frequency will vary. Subscription may be canceled by texting STOP. Further disclosure at Terms & Conditions and Privacy Policy.


Changes to this Privacy Policy

The Way Inc. reserves the right to modify this Privacy Policy from time to time in order that it accurately reflects the regulatory environment and our data collection principles. When material changes are made to this Privacy Policy, The Way Inc. will post the revised Privacy Statement on our Site.


Questions and Comments

If you have any questions or comments about the The Way Inc. Privacy Policy as applicable to this Website (e.g. to review and update, or remove, your Personal Data from our database), please contact us at [email protected].